Summary:
Modern pricing failures rarely happen at deal close—they happen upstream, when governance, controls, and accountability break down between Finance, Sales, and IT. In this session, we walk through the Quote‑to‑Close lifecycle to show where margin leakage occurs, how pricing rules are routinely bypassed, and why most organizations lack visibility until it’s too late.

Attendees will learn how leading organizations establish pricing governance models, embedded controls, and financial accountability that protect margin without slowing down the sales engine. The session focuses on practical design patterns—not theory—so executives leave with a clear blueprint they can sponsor immediately.